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Analytics Expert



Employment Type


Job Description

As an Analytics Expert at Web 8 Innovations, you will play a critical role in analyzing digital data from various sources and translating insights into actionable strategies. You will be responsible for implementing, managing, and interpreting data from tools like Google Analytics 4 (GA4) and Looker Studio to support our client's digital marketing and business goals.

About Us:

At Web 8 Innovations, we're a dynamic digital agency committed to delivering exceptional digital strategies and solutions. Our team is passionate about leveraging data to drive decision-making and enhance online experiences. We're currently on the lookout for an experienced Analytics Expert, proficient in GA4, Looker Studio, and related analytics tools, to join our team.

What You’ll Do

  1. Implement and configure tracking systems using Google Analytics 4 and other analytics platforms.

  2. Analyze website and digital marketing data to provide insights and recommendations for improvements.

  3. Create and manage reports and dashboards in Looker Studio and other data visualization tools.

  4. Work closely with marketing and development teams to understand business objectives and translate them into measurable goals.

  5. Provide training and support to team members on analytics tools and best practices.

  6. Stay current with the latest trends and updates in web analytics and digital marketing analytics.


  1. Proven experience in digital analytics, particularly with Google Analytics 4 and Looker Studio.

  2. Strong understanding of digital marketing, including SEO, PPC, social media, and content marketing.

  3. Proficiency in data visualization and creating insightful reports.

  4. Knowledge of SQL, JavaScript, or other relevant programming languages is a plus.

  5. Strong analytical skills with the ability to interpret and translate data into actionable insights.

  6. Excellent communication and presentation skills.

  7. Bachelor’s degree in Marketing, Statistics, Computer Science, or a related field.

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